I’ve spent the past few days at the annual conference of the Grants Managers Network (GMN) and will publish two other posts about the conference.
My first post though focuses on the grantmaking organizations and social media. Much as been written about foundations that use social media to communicate and outreach. But, very little has been written about how grantmaking organizations apply due diligence to social media use by their grant seekers and grant recipients. Due diligence in philanthropy reflects the funder’s efforts assess an organizations fiscal position, organizational effectiveness, leadership, and capacity to implement a specific grant. So, let’s build the best practice approach to this subject.
In building this best practice, funders can research both an organization’s footprint and behavior within social media platforms, and assess its strategies and capacity through its internal documents. To keep this simple I have listed twenty key questions a funder should be asking when examining social media activities of an organization its researching. I’ll break these questions into external (i.e., things we can answer by simply researching online) and internal questions (i.e., things that we can only answer by getting information directly from the organization being researched).